Launch Cut - AskEditor

Turn a raw screen recording plus the product’s website into a directed, narrated, brand-matched demo film: the kind a founder posts on ship day.

See it

Output
Your input video
Side by side

3 minutes 42 seconds of raw screen recording in; a 62-second directed film out, a 3.6x compression. The narration is the speakers own voice, rewritten and re-timed; the chapters, the device plane and the brand world were all chosen by the director from the recording and the site.

Material

A screen recording between 15 seconds and 20 minutes, with the narration audible. If the take is silent, set narrationSource=‘screen’ and the director writes and speaks the narration instead.

Spec

Field	Type	Required	Description
`siteUrl`	string	yes	The product’s public website. The brand (colours, type, logo) is measured from it.
`brandName`	string	yes	How the product should be named on screen.
`narrationSource`	enum (`user` \| `screen`)	no	’user’ (default) uses the voice on the recording. ‘screen’ writes narration from the frames and the site: opt-in only, for a silent take.
`directorNote`	string	no	One instruction to the director, e.g. ‘lead with the pricing moment’.

Pricing & timing


Delivery	File — an mp4 at `outputUrl`, plus an editable canvas
Price	500 credits: estimate is free and authoritative
Typical run	~600s
Review gate	Yes: the run parks for your approval before spending

Refusals this template can return

UNREADABLE

Refusals are free and typed: see Refusals.

Run it

curl (REST)
Agent (MCP)

# 1. mint an upload ticket, then put the file against it
curl -X POST https://api.askeditor.com/v1/uploads \
  -H "Authorization: Bearer $ASKEDITOR_API_KEY" \
  -H "Content-Type: application/json" -d '{"purpose":"launch-cut"}'
# → { "ticket": "upl_…", "uploadUrl": "…" }

curl -X POST https://api.askeditor.com/v1/uploads/{ticket}/file \
  -F "file=@./recording.mp4"
# → { "material": "mat_…" }

# 2. submit the run
curl -X POST https://api.askeditor.com/api/launch-cut/jobs \
  -H "Authorization: Bearer $ASKEDITOR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{ "material": "mat_…", "clientRequestId": "your-own-id", "siteUrl": …, "brandName": … }'
# → { "jobId": "…", "envelopeId": "launch-cut:…", "credits": { "quoted": 500, "charged": 0 } }

# 3. poll until it resolves
curl https://api.askeditor.com/v1/jobs/{envelopeId} \
  -H "Authorization: Bearer $ASKEDITOR_API_KEY"

clientRequestId is required: reuse the same value on a retry and you cannot be charged twice for the same run.

Connected via the MCP connector? It is one sentence:

“Run the Launch Cut template on ~/Desktop/recording.mp4”

The agent lists the menu, estimates (free), asks your consent, uploads, runs, and polls GET /v1/jobs/{id} to the finished envelope.

Editable delivery: Delivers decomposed: one clip per beat plus the narration mix as its own audio element.

​See it

​Material

​Spec

​Pricing & timing

​Refusals this template can return

​Run it